![]() ![]() I like to think of the new tab groups feature as bookmarks 2.0. This year’s Safari update added intelligent tracking prevention, making it harder for marketing companies to profile you. Apple has been engaged in a running battle with these people. One particularly nefarious practice online marketers have been doing is building profiles of you based on your online activity and your IP address, and you don’t need to sign up for an online account for them to creep on you. ![]() ![]() That wasn’t the only change of note to Safari, however. Safari’s visual design got turned on its head and then turned back to its original position again. I would love to hear one day what happened over the summer of 2021. The running battle over the latest iteration of Safari is not one of them. There are lots of things that go on inside Apple that are pretty boring.
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